Snoopy is Going to Space...Again

Snoopy and friends going to space
(CNW Group / Peanuts Worldwide)
POP CULTURE
In the 1960’s, Peanuts creator, Charles M. Schultz gave NASA permission to use his beloved cartoon dog, Snoopy, on the Agency’s spaceflight safety materials. Schulz created comic strips depicting Snoopy on the Moon, capturing public excitement about America’s achievements in space.

"My husband, Charles Schulz, fully embraced a collaboration with NASA for Snoopy and he was inspired to create a series of original comic strips detailing Snoopy's fantastical journeys through space. Those strips remain among the most popular ones in circulation today," said Jeannie Schulz, widow of Charles M. Schulz.

Silver Snoopy Award
Silver Snoopy Award (Wikimedia)
In 1968, NASA expanded the collaboration when it introduced the Silver Snoopy award, a special honor given to NASA employees and contractors for outstanding achievements related to safety or mission success in human spaceflight. Then, in 1969, NASA named the Apollo 10 command and lunar modules “Charlie Brown” and “Snoopy.”

This month it was announced that a new Space Act Agreement extends the NASA and Peanuts partnership to students and fans across the country. NASA and Peanuts Worldwide have announced the signing of the multi-year agreement designed to inspire a passion for space exploration and STEM among the next generation of students.

All-new and original content starring Astronaut Snoopy will offer creative and interactive ways for aficionados of all ages to celebrate the 50th anniversary of Apollo 10 next year, and NASA's historic Moon missions.


Peanuts new promotion with NASA
(CNW Group / Peanuts Worldwide)
"My father once told me that when NASA selected his characters, Charlie Brown and Snoopy, to be the names chosen for the modules for the Apollo 10 mission on its trip to the Moon, that it was the proudest moment in his career," adds Craig Schulz, producer of Fox's wildly successful The Peanuts Movie in 2015 and the youngest son of Charles M. Schulz. "He was honored then, and I am honored today as we renew the historic relationship between NASA and Peanuts."

“NASA’s venturing to the Moon and beyond with new missions that will push humanity’s reach farther into deep space,” said Mark Geyer, director of NASA’s Johnson Space Center in Houston, who signed the agreement on the agency’s behalf.
“Engaging the public and sharing what we’re doing through partnerships with organizations that have a unique way of reaching people helps generate interest and curiosity about space in the next generation.”

The countdown for the 50th Anniversary of the landmark Apollo 10 lunar mission aboard the "Charlie Brown" and "Snoopy" modules began at the 2018 San Diego Comic-Con.


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